Additional ways to optimize content network traffic

Google Adwords team has developed a Getting Started Guide and a series of 6 videos to help you getting more targeted website traffic at cheaper prices.

Topics include:

1. Campaign setup
2. Best practices
3. Selection keywords
4. Creating adgroups
5. Bidding
6. AD creatives
7. Tracking conversions
8. etc

The video below will walk you through how to set up a new Content Network campaign. Something to get you started.

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